Struggling to sell your rooms? Low occupancy rate? Giving cheap or discounted price is not always the right solution. In fact, it will hurt hotel profitability in the long run. We know a better way.

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You Gotta Stop Doing
What's No Longer Working

If your hotel is still struggling to get more bookings, or you think that the market has become so competitive that you can’t keep up, obviously there is something you don’t know. Most marketing people have it wrong! They focus on clicks, traffic, or even worse: they target for exposure. Upscale is performance and ROI driven company, focusing on turning your $1 into $5. We help hotels like yours grow their business using neuromarketing science approach.

We have 8+ years experience in hotel industry, especially in Digital Marketing and Revenue Management. Our team members are top talents in the field.

What Your Ecommerce Team Is Doing, We Do Differently

Upscale only has one goal: to increase hotel total revenue. Backed up with the right technology stacks, our clients typically enjoy 15%-20% revenue growth over the past year. Even during pandemic!

Free Audit

Understand how your hotel is doing and what can be done.


The hard work is on us. Focus on more important matters.

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Frequently Asked Questions

Upscale works with properties of all size and type, large or small, from guest houses, bed & breakfast, city hotels, villas, resorts, etc.

Our core service is (but not limited to): Online Distribution Management. We can also provide other relevant services related to digital marketing and revenue management such as: Business Consulting, Graphic Design Service, Hotel & Food Photography, Social Media Management, Hotel Website Development, Data Analysis & Audit, Revenue Management Training, Paid Advertising, etc.

Each project is specific to the hotel we are working with. As a result, we don’t use standardized pricing model. Each project is tailored based on what you are looking to achieve and how we can get you there.

Our team members have worked in international chain hotels as Revenue Managers and Marketing Managers and have produced excellent results in performing our roles serving those big hotels. Coming from such background, we believe that we understand hotels better than other digital marketing agencies in general.

At the moment, our clients are mostly hotels in Indonesia, but we are also looking to expand our area of service to other Asia Pacific countries. Please reach out if you think we will be a great fit to work together with you.

Seamless Integration

End-to-end software to ensure everything runs smoothly between each function.

AI-based Algorithm

Get optimum rates recommendation within seconds using Machine Learning approach.

Competitor Scanner

Knowing what is going around is also important to be able to make better decisions.

Real-time Execution

Everything works in real-time like a clockwork. We will do the grunt work for you.